What is Discovery Questionnaire?
Discovery Questionnaire is a set of targeted questions used during the early stages of client engagement to understand their needs, goals, challenges, and preferences. It helps agencies tailor solutions and align expectations before starting a project.
Table of Contents
Full Definition
Using a discovery questionnaire ensures agencies capture critical information upfront.
It helps in scoping projects accurately and preventing scope creep.
Well-structured questionnaires improve client-agency communication and project success.
Examples
Clarifies client needs
Supports accurate scoping
Improves communication
Benefits
Can be time-consuming
Requires customization per client
Needs client cooperation
Common Mistakes
Use templates and tailor questions for each client.
Conclusion
Use templates and tailor questions for each client.