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What is Demo Call?

A demo call is a scheduled meeting where a salesperson presents a product or service to a potential customer, typically through a live walkthrough. The goal is to showcase features, answer questions, and demonstrate how the solution meets the prospect’s needs.

Table of Contents

Full Definition

Demo calls allow prospects to see the value and usability of a product in real time.

They are crucial for addressing specific questions and tailoring the pitch.

Effective demo calls help build trust and move deals forward in the pipeline.

Examples

  • Showcases product capabilities

  • Addresses prospect objections

  • Builds rapport and trust

Benefits

  • Poorly executed demos can deter prospects

  • Can be time-consuming for sales reps

  • Requires preparation and customization

Common Mistakes

  • Prepare demo scripts tailored to key buyer personas and use cases.

Conclusion

Prepare demo scripts tailored to key buyer personas and use cases.

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Other Related Terms

Check out these related terms or view all terms in the category Sales Terminology.

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