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What is Bootstrapping?

Bootstrapping refers to building and growing a business using internal cash flow and minimal external funding, emphasizing resourcefulness and efficiency.

Table of Contents

Full Definition

Bootstrapped companies rely on revenue from customers and strict cost control to sustain operations.

This approach prioritizes profitability and independence but may limit rapid scaling.

Founders often reinvest earnings and maintain tight budgets to extend runway and build a solid foundation.

Examples

  • Self-funding

  • Revenue reinvestment

  • Cost management

Benefits

  • Maintains full ownership

  • Encourages operational discipline

  • Reduces reliance on investors

Common Mistakes

  • Slower growth potential

  • Higher personal financial risk

Conclusion

Bootstrapping fosters sustainable growth and founder control but requires careful financial management.

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